Satisficing

Satisficing:

Taking business decisions which lead to an adequate rate of return , rather than profit maximising . There are a number of reasons why this business objective may seem to be the best option.

taking business decisions which lead to an adequate rate of return , rather than profit maximising . There are a number of reasons why this business objective may seem to be the best option.

•    Small businesses may not want to grow, because the owner of the business is happy making a living and does not want the risks and anxiety of a more dynamic approach.
•    Very large firms in an oligopoly situation may prefer not to be seen to be making very high profits. These could attract new entrants to the market, which would intensify competition. (This is the situation in a contestable market, where barriers to entry are relatively low.) High profits might also attract the attention of the OFT, which may leave well alone if the firm is offering good value for money.

02/12/2020

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الأكاديمية العربية البريطانية للتعليم العالي في المملكة المتحدة بيت التعليم التخصصي المستمر المفتوح لكل أبناء الوطن العربي من المحيط إلى الخليج الراغبين بتطوير معارفهم العلمية وقدراتهم الوظيفية وفق أرقى معايير التعليم عن بعد في بريطانيا؛ وهي مؤسسة عمل خيري لا تهدف للربح، هدفها السامي الأوحد تقديم المعارف والعلوم الحديثة بطريقة ميسرة لكل ناطق بلسان الضاد.

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